Claude Projects: setup, structure, and make time
Zaheer Merali · MWC · Apr 21, 2025
“Every new chat,
you start from zero.”
Re-explain yourself. Re-upload files. Repeat instructions.
That’s the friction. Projects remove it.
Your documents, always loaded
Your instructions, always active
Every chat starts already knowing you
Set it up once. Use it forever.
Briefing a new contractor every Monday
vs.
Working with someone who already knows your business.
10 minutes. Do it now.
Create the Project
Go to claude.ai → Projects → + New Project
Add Your Knowledge
Upload 1–3 files: bio, CV summary, a doc you reference often
Write Your Instructions
5–8 lines: who you are, your tone, what good output looks like
Example instructions
Start with 3: about-me, voice-and-style, claude.md
voice-and-style.md
Most people skip this. Don’t.
It’s the difference between Claude that sounds like you
and Claude that sounds like everyone else.
New to Claude? Set up your first project.
Used Claude before? Upgrade a workflow.
Have something on your list? Use this time.
The session is the space.
Free accounts: 5 projects. Paid: unlimited.
Update files manually — no auto-sync yet.
Keep instructions short. 5–8 lines is enough.
One project per context. Don’t try to do everything in one.
Test it:
“What do you know about me and how should we work together?”
zaheermerali.com · meaningfulworkcollective.com · MWC AI Playground